Orange Sorpasso in mobile telephony?

In Sabemos, the journalist Raul Masa has endorsed the very popular term sorpasso to describe what may be happening in the mobile phone sector in Spain.Analyzing the data provided by the 'Report Economic Sector of Telecommunications' that develops every year the National Commission of Markets and Competition (CNMC), the journalist points to a trend that leads Orange to be very close to Movistar in a market, that of mobile telephony, that the The historical operator was leading in the last decade with ease.Orange's surprise to Movistar begins to look like something more than a dream of the orange company.

And, as explained in the information, the mobile phone segment has narrowed as never before.For the first time, the three major operators: Movistar, Orange and Vodafone, move in less than five points distance market share.Only five years ago there were 21 points of difference between the first and third.This graph is very illustrative.

Orange, a machine to win customers

As he says in the middle of the purple logo, Orange «has done the Jazztel digestion to perfection and right now it is a machine to win customers.In the last two years I raised its share from 22.7% to 26.9% that I presented last year.”Raul Masa concludes that“ what is happening with Orange and that increasingly real possibility of advancing Movistar in the number of active mobile lines is based on Jazztel's commercial strength and Simyo's customer gain ».

"Movistar-anade-has lost nine market share points in the past five years.Everything suggests that the trend will continue downward, although Movistar seems to have flattened the curve in its favor in the last year.And Tuenti has not It is helping you all you should.With this scenario, Orange can be seen in two or three years as leader of the mobile segment.Something historic ».

We recommend the full reading of this information.

The image that tops this information belongs to the Italian film Il Sorpasso.

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